EAN-13 Barcode Packages
EAN-13 barcodes are used on all retail products, except for books and magazines. These are used internationally as the most common type of barcode, except for in the USA and Canada, where UPC barcodes are more common. If you are primarily selling your products in the USA or Canada, you may wish to consider buying a UPC Barcode instead.
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This means that if the retailers only use barcodes for option 1, you can get away with having the same barcode for 2 product variations (i.e. different colours of the same product), however, if the retailer uses barcodes for option 2 as well, then a different barcode will be required for each product variation.
In general, retailers prefer to stock products that will be straightforward to manage. Some retailers may prefer not to stock products if they have to manually count how many are left of each size and reorder accordingly. Therefore it is recommended that you have a different barcode for each variation.
Selling in the USA = UPC-A
Selling internationally = EAN-13
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Using your barcode:
Once an order is placed, we email you through your barcodes with the images as attached files. You can then incorporate one of the image formats into your product packaging. This needs to be in an easily visible flat location. You can change the size of the barcode at this stage if you want, however, be careful not to reduce the size to less than 30X20mm if this can possibly be avoided. See the barcode dimensions for more information on acceptable barcode dimensions. Once you have printed your product with the barcode on it, you can begin sending it to retailers. When they receive the product for the first time, they will scan it into their system. Hence we don’t require any product information from you to assign the barcodes.
“Thank you David for your prompt reply, as ever!… No doubt I will look to you again for more assistance.” Sharon